November 06, 2022 by Joey Birch
What is the Future of adidas?
In the last few months, our social feeds, news headlines and conversations have been surrounding the ongoing developments of Kanye West. On the 25t...
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November 03, 2022 by Joey Birch
Nike Announce The Doernbecher 18 Freestyle Collection
First opening its doors in 1926, Doernbecher Children's Hospital provides specialist pediatric care for children who may face a vast number of cond...
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November 01, 2022 by Joey Birch
A Closer Look at the Supreme x Nike Air Max 98 TL
When Supreme and Nike collaborate, people, take notice. Arguably garnering as much hype as an infamous BOGO, the Swoosh and Supreme have a long his...
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October 26, 2022 by Joey Birch
Emay Enemokwu Discusses Jehucal, Starting Your Own Brand and How to Overcome Small Talk At Events
Emay Enemokwu has been working on his vision since the age of 15. What began as a project in his university bedroom has since flourished into a mul...
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October 21, 2022 by Joey Birch
Top 10 Sneaker Releases Yet to Arrive in 2022
Somehow, we’re already approaching the end of 2022. It felt like yesterday that I was writing about our favourite sneakers of the year thus far, le...
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October 19, 2022 by Joey Birch
Street Souk Discusses The Importance Of Community Within Streetwear
Launched in 2018, Street Souk is at the epicentre of the streetwear community and culture in Nigeria. Founded by Iretidayo ‘Ireti’ Zaccheaus at the...
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October 18, 2022 by Joey Birch
A Closer Look At The New Balance 990V6
Three years following the illustrious New Balance 990V5 which saw the Boston-based footwear manufacturer skyrocket back to the forefront of sneaker...
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October 15, 2022 by Joey Birch
BHM - Celebrating Black Design: Designers You Need To Know
Skepta DOB: 19th September 1982 Location of Origin: London, UK Brand: Big Smoke Corporation, MAINS Bio: Grime legend Skepta continues to elevate o...
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October 14, 2022 by Joey Birch
Joe Freshgoods and New Balance Are Coming to an End.
What is there to say about Joe Freshgoods that hasn’t been said many times before? The designer who has created some of streetwear's most iconic pi...
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October 11, 2022 by Joey Birch
A Closer Look at the Trophy Room Air Jordan 7
Marcus Jordan’s ‘Trophy Room’ returns with their next Air Jordan collaboration, but has the dust settled completely from their previous release? O...
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October 09, 2022 by Joey Birch
What Does The Future Hold For PUMA?
Much like adidas, the story of PUMA begins with conflict. Rewinding the clock slightly, back to 1919, two German brothers Rudolf and Adolf Dassler...
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October 07, 2022 by Joey Birch
Air Jordan 4 SB, What To Expect
Rumours are continuing to bubble up surrounding the release of the Air Jordan 4 SB, expected to arrive in 2023. Anticipation initially began arou...
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