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  • New Balance 550 'White Blue' - Kick Game
  • New Balance 550 'White Blue' - Kick Game
  • New Balance 550 'White Blue' - Kick Game
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New Balance 550 'White Blue'

£179.99 Now From £79.99

The New Balance 550 ‘White Blue’ reintroduces the vintage ‘80s hoops shoe initially resurrected through an Aime Leon Dore collaboration in October 2020. While the joint venture accentuated the low-top’s throwback aesthetic with an aged off-white finish, this pair makes use of crisp white leather construction throughout the upper. Royal blue accents provide contrasting pops of color, including a raised ‘N’ logo and breathable mesh collar.
  • Brand New Balance
  • Category Running
  • Colorway White/Blue
  • Main color Blue
  • Nickname White Blue
  • Release date 2020-12-01
  • 550
  • Style code BB550SN1
  • Technology NERGY
  • Upper material Leather

As every brand has slightly different sizing standards, we advise you to get in touch with the specific manufacturer (e.g. Nike, Adidas etc.). They can guide you to the appropriate size for you. They might also assist with gender size conversions.

Certain trainers might have the sizing type abbreviated next to the name. If there's an abbreviation by the name, it doesn't follow traditional men's sizing. For example, a 6 in GS isn't the same as a 6 in Men's.

  • (W) - Women
  • (GS) - Grade School
  • (PS) - Preschool
  • (TD) - Toddler
  • (I) - Infant
  • (Infant)
  • (Kids)

Use this for reference, and you can be sure that you’re ordering the right shoe size for your use case!

Note that different brands and manufacturers size slightly different – so a size 8 Nike Air Jordan shoe might fit differently than a size 8 Adidas shoe, for example.

We make sure to supply only the best products; and in the streetwear game the most important thing is authenticity.

At Kick Game, you can get access to a variety of premium pieces; knowing that what you’re buying is genuine. Going through a vigorous checking process, every single item that comes through us is studied in detail by our own team of expert, highly qualified authenticators. That goes for our clothing, accessories and sneakers. If you’re heading into one of our stores or shopping online, you can shop with confidence.

We make sure to only source our products from trusted boutiques and individuals which only goes further to provide a seamless shopping experience for you, our customer. If you have any questions regarding the authentication process, your purchase or any other information, you can contact us here.

We offer returns within 14 calendar days for all eligible and full-priced items. Final sale items will be noted on the product page. Please see return policy for further details!

New Balance

New Balance 550 'White Blue'

Express Shipping 24hrs

New Balance

New Balance 550 'White Blue'


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